Pattabi — direction in a working environment
A practical direction system, shown from layout to its real on-site application.
Client work · Installed example
Studio
Brief & audience
Help visitors identify destinations within an industrial site through a branded direction board.
My contribution
Wayfinding graphic design and information layout. The archive pairs Abdul’s artwork with a photograph of the installed sign.
Constraints
The sign needs to carry multiple destinations in a tall, narrow format and remain distinguishable from the surrounding buildings and landscape.
Design decisions
- A light logo panel separates brand identification from the darker direction field below.
- Repeated rows and aligned arrows give each destination the same visual structure.
- The blue and white palette creates a clear contrast, visible in both the layout and the installed example.
An authentic archive photograph shows the Pattabi direction sign installed outdoors. It substantiates this application; it does not establish measured navigation improvements or the rollout of other materials.